Information Technology

Adding Lisa D. Sparks, a Seasoned Member of the Data Centre Industry, As Senior Editor, Data Center Knowledge Strengthens Its Team


Data Center Knowledge, the leading online source of daily news and analysis about the data center industry, today announces data center industry veteran, Lisa D. Sparks, has joined as Senior Editor. In this position, Sparks will deliver insightful content targeted to data center professionals.

Sparks reports to Wendy Schuchart, editor in chief, Data Center Knowledge and ITPro Today. Schuchart said, “Lisa brings with her the quintessential domain expertise in data centers along with the editorial wisdom to bring that insight into sharp focus. The data center community has long benefited from Lisa’s outlook on the industry and we’re excited about her leadership on Data Center Knowledge.”

Sparks has decades of experience in IT industry content development and media coverage including data centers, SaaS, distributors, and ITSPs. Most recently, she served as Senior Communications Analyst at Equinix. Earlier in her career, Sparks created content for managed service providers representing Cisco, Microsoft, and Veeam. Sparks holds certifications in agile project management from the Project Management Institute and Strategic Development from McKinsey and Company. She also has decades of experience in journalism and SEO content management and strategic development. In addition, Sparks has delivered Constant Contact, TD Synnex, and Cisco with IT marketing leadership.

“I’m excited to collaborate with Lisa as she brings Data Center Knowledge into the next phase of its evolution. The team will gain tremendous value from her data center know-how and her experience leading data-driven content strategies,” added Brian Holak, Managing Editor, ITPro Today.

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